ADHD Executive Coaching
for High-Performing Professionals
ADHD-informed leadership development for professionals carrying increasing complexity at work.
Lead with more clarity. Make harder decisions with less friction.
Build a way of working that holds up as responsibility scales — without relying on urgency, masking, or over-functioning to get there.
Most clients begin with the Coaching Fit Assessment — a short reflection that helps identify what kind of support fits your current professional context before booking a call.
This is how ADHD often shows up at work.
Many high-performing professionals with ADHD reach a point — usually after a promotion, a restructure, or a step into broader leadership — where the strategies that used to carry them stop scaling.
You may notice:
Persistent ADHD burnout sitting underneath performance that still looks solid from the outside
Slower or heavier decision-making under pressure, especially on calls that are ambiguous, high-stakes, or politically loaded (decision paralysis)
Task initiation challenges on work that actually matters, while less important tasks get done
Increasing workplace masking, especially as visibility and leadership responsibility grow
Executive functioning that gets shakier under stress, not steadier
A constant sense of holding it together — pressure sitting beneath strong external performance, the private cost of continuing to perform well
These challenges are not necessarily a reflection of capability. They can signal that the strategies that supported you at one stage of your career are under greater strain as your role becomes more complex.
The question is not whether you can keep going. It is whether the way you are working will hold up as the stakes get higher.
Professional development is more useful when it accounts for how someone actually processes information, makes decisions, and responds to the demands of their role.
“For neurodivergent professionals, progress depends less on discipline and more on alignment:
How work is structured, how decisions are made, and how energy is managed.” - Coach Cathy Rashidian
Who We Are
Built from experience.
Strengthened through training.
Delivered by a collective.
Ready Set Choose Coaching Inc. is a boutique leadership and professional development coaching firm founded by Cathy Rashidian, PCC and PCAC. Cathy is an executive and ADHD coach with 20 years of corporate experience, has coached professionals since 2018, and is a faculty member and Lead Trainer with the ADD Coach Academy. Her approach is also informed by her lived experience of ADHD and her work with high-performing professionals in complex organizations.
The firm delivers coaching through a collective of trained and vetted ADHD coaches with different professional backgrounds, strengths and areas of expertise. Clients are matched with the coach whose experience fits the work they are doing rather than being placed into a single methodology or pathway.
Cathy oversees the coaching methodology and professional standards, supporting quality and consistency across the collective.
We work with senior individual contributors, managers stepping into broader scope, directors, executives and founders—virtually across Canada, the United States and the United Kingdom.
Why Ready Set Choose Coaching Inc.
As responsibility increases, leadership development needs to account for more than skills and behaviour. It also needs to consider how a person processes complexity, manages energy and makes decisions.
ADHD coaching is often associated with productivity, accountability and managing day-to-day challenges. Those supports can be useful. Senior professional work may also require attention to leadership, communication, complex decision-making and sustainable performance.
Ready Set Choose Coaching Inc. is for professional development that takes ADHD seriously and ADHD-informed coaching that understands the professional complexity of divergent brain wiring.
Our work draws on the Ready Set Choose™ model and practical workplace frameworks refined through years of coaching high-performing professionals.
The model examines the strategies people rely on, what those strategies have made possible and when the cost of relying on them begins to exceed what the situation requires. Coaching helps clients recognize what still serves them, what may need to be refined and where they need more choice in how they work and lead.
The Coaching Process
Ready Set Choose Coaching Inc. is an ADHD-informed leadership development firm. We work with senior individual contributors, managers, directors, executives and founders navigating increasing responsibility. Coaching may focus on leadership, communication, delegation, prioritization, decision-making and energy management.
Our approach is:
Matched, not formulaic — coaches are matched to the work you are actually doing, not slotted into a single methodology
Leadership-development depth — the work goes past naming patterns into decision-making, communication, delegation, and self-leadership
ADHD-informed at every layer — grounded in how ADHD shows up in real workplace conditions, not in generic neurodiversity framing
Delivered by a coach collective — extensively trained, vetted ADHD coaches with different backgrounds, strengths, and areas of focus
We don’t assume what kind of support you need.
We identify it—then build from there.
1. Identify where the friction is occurring
We look at the decisions, responsibilities, relationships and working conditions that are creating strain.
How our coaching process works
2. Match the person with the right support
Clients are matched with a coach based on their role, goals, workplace context and the depth of support required.
3. Develop and practice what fits
Coaching may address prioritization, communication, delegation, decision-making, boundaries and energy management—in the context of the client’s actual work.
See the patterns shaping how you work
The strategies you rely on did not appear by accident. They helped you succeed—and may still work well. The goal is not to replace every strategy that helped someone succeed. It is to recognize what still serves them, what has become costly and where they need more choice in how they work and lead.
Explore Patterns of Divergent Minds at Work™ to understand what these patterns make possible, where they may be creating friction and when relying on them begins to cost more than the situation requires.
What the Research Says about the Benefits of Coaching
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A 2026 peer-reviewed study examining a structured 12-session individual ADHD coaching engagement found statistically significant improvements, with medium-to-large effect sizes, in validated measures of ADHD symptoms, executive functioning and day-to-day functional impairment.
The study used a single-arm design and included a relatively homogeneous group of participants, so the findings are promising but should not be interpreted as a guarantee that every person will experience the same results.
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An International Coaching Federation article published in 2024 cites a global survey by PricewaterhouseCoopers and the Association Resource Centre that reported an average return of seven times the cost of coaching.
The underlying ICF Global Coaching Client Study found that, among companies for which respondents could calculate a financial return, 86% had at least recovered their investment. The median company return within this group was seven times the initial investment. Because only 9% of the study’s respondents provided enough financial information to calculate ROI, the report advises interpreting these figures with caution.
Sources:
Note: Research cannot predict the outcome of an individual coaching engagement. It does, however, support the potential for well-designed coaching to strengthen executive functioning, goal attainment and performance at work.
These studies examine coaching interventions and coaching outcomes broadly. They are not evaluations of the Ready Set Choose approach specifically.
Start with Clarity
Start with the Coaching Fit Assessment
A practical three-minute snapshot of where work is creating the most friction.
See what may need attention and what kind of support may fit before deciding your next step.
